funnels

First off the elephant in the room! You’re not in the funnel selling business (unless you sell funnels) You’re not in the funnel selling business, unless you actually sell funnels! Funnels are simply one of the mechanisms you use to sell what you actually sell. And let’s get the bad news out of the way. Just having a funnel isn’t going to make you any business at all. Well hardly. You need the RIGHT funnel. DO I NEED A FUNNEL? Some people don’t think they need a funnel. Others don’t think they have a funnel. What I hope you’ll realise after tonight’s livestream, is that even a single buy button, or call, or visit, or direct mail piece, is really a funnel. It’s just that you may not know that yet. What I’m going to show you tonight is that a funnel is more than the sequence of upsells and downsells, that many people “pimp” that a funnel is. A true funnel is really a “sales process”. It stems form how we get people to the buy button (et al) and what we do with people after the buy button. That should be a lot clearer after 9pm London UK tonight. You can get reminders for the event via my facebook livetream channel at #ByBuick, or you can go straight to YouTube at the allotted time and ask your questions live… See you tonight. Peter #Funnels #SalesProcess #Business #Marketing #Offline #Online